How Long Will the Daily Progress Last as Is?
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With the recent furloughs and layoffs, newspaper advertising dropping an unprecedented 29% in the first quarter ($2.6 billion in lost revenue), an attempt to sell Daily Progress HQ, and a website redesign that the majority of you thought was “worse than before,” things aren’t looking good for Charlottesville’s only daily paper. But who are they looking good for?
Janis Jaquith, in an opinion piece published in the Hook, thinks its the local weeklies. She also names daily newspapers like the Daily Progress lumbering dinosaurs and cockroaches. BURN. Take this passage:
Unlike the lumbering Daily Progress– which is owned by somebody in a galaxy far, far away, and is now mostly a printer of those press releases and wire service reports, not to mention editorials that are devoid of any connection to the community– these newsweeklies are small and locally-owned, which allows them the flexibility to adapt to a changing landscape.
It’s all the same, right? Janis forgets that publishing a weekly paper that’s free is a whole lot easier than publishing a daily paper and making people pay for it. It’s easy to fill a paper with only local stuff when you fill 75% of it with ads and wait a week for local news to happen. The Daily Progress has a harder, more expensive job than the weeklies because the DP has already dug its own grave without realizing it. Getting out of AP-filled, daily publishing is basically impossible. Also, anyone ever look how much it costs to advertise in the DP? Holy Moly. How do you change a sinking ship?
We’re also obviously jealous that Janis has her eye on the “locally-owned independent newspapers– these shapers of local opinion, keepers of the flame of investigative journalism.“ She forgot things like cvillenews, COUGH COUGH cVillain, the Charlottesville twitter community, and the multitude of opinionated independent publishing sites (e.g. realcentralvirginia, velvut rut) which drive more opinion than any “newspaper” can or will.
I hate to tell this to the Daily Progress and the “independents,” but the truth is that PEOPLE shape the opinion and keep the check on investigative journalism. People comment on blogs, discuss things with their friends and they are the ones who ultimately shape opinion, which is, after all, all news is. The Daily Progress and newspapers are dying. Whether it’s driven by an old news model and the internet, corporate culture and/or people resistant to change, who cares. It’s an uprising, by the people, for the people and of the people. Things will look way different in 3 years and not everyone will be alive (For the record, cVillain has the lowest life expectancy due to its drug-filled rockstar blogstyle).
Colbert interviews the newspaper lobby after the break…

Sometimes I wonder about our small town. 
